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January 20, 10 : 03:54 PM PSTThe L.A. OfficeMid-Season TV: Slate of Buzzed-About Shows Create Hot Opportunities for Make-Goods Buyers Optimistic They Can Make Deals Thanks to Anticipat ... more
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November 17, 09 : 11:39 AM PSTThe L.A. OfficeBurger King, Volvo, AT&T and Others Succumb to "New Moon" Fever Nov 17, 2009 6:04 AM, Brian Quinton for PROMO Xtra At one time, the thou ... more
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RoadShow Attendees Already at the Forefront of Entertainment Cross-Promotions (Part 1) As we gear up for RoadShow, I wanted to take a minu ... more
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Fake Ad Agency... Real Strong Marketing Partners While the summer time is usually known for big budget, tent pole movies, there ar ... more
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PROMOTIONS WRAP: TRANSFORMERS 2 Using Entertainment to TRANSFORM Marketing Campaigns With the Summer season of movies in full swing, I want ... more
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